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How (And Why) To Nuke Your Email Inbox

By John Nieuwenburg

We’re halfway through January and many people are very much still in how-can-I-improve-my-life mode. If joining the gym or de-activating Facebook hasn’t made you feel like a better human yet, here’s another idea: The Digital Purge. It’s been four years since Nicholas Carr wrote his famous story in The Atlantic about whether Google (and by extension, the…

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The Great Oxymoron – “Business Relationships”

By John Nieuwenburg

How do we reconcile the apparent contradiction of our “self-interest” and our “self in relationship”?  Doing work for your client so that you earn the privilege of receiving referrals is certainly a powerful way to bridge the gap. It needs to go one step deeper though to have long-term lasting impact.  Referrals must be a…

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Key Concepts: Conquer Fear

By John Nieuwenburg

In her book, “Conquer Fear!”, Lisa Jimenez, a charming Florida speaker lists “The Seven Truths” that can help anyone harness and overcome their fears.  I’ve paraphrased them for you here: Truth #1 Fear is the dominant challenge in your life today. Truth #2 Fear is a “gift” that was instilled in you as a means…

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Key Concepts: Driven: How Human Nature Shapes Our Choices

By John Nieuwenburg

By Paul R. Lawrence & Nitin Nohria  In this astonishing, provocative, and solidly researched book, two Harvard Business School professors synthesize 200 years of thought along with the latest research drawn from the biological and social sciences to propose a new theory, a unified synthesis of human nature. The authors have studied the way people behave…

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Key Concepts: 5 Levels of Leadership

By John Nieuwenburg

By John Maxwell True leadership isn’t a matter of having a certain job or title. In fact, being chosen for a position is only the first of the five levels every effective leader achieves. To become more than “the boss” people follow only because they are required to, you have to master the ability to…

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What does it mean to have a Brand?

By John Nieuwenburg

According to Wikipedia a: Brand is the “name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers. Initially, Branding was adopted to differentiate one person’s cattle from another’s by means of a distinctive symbol burned into the animal’s skin with a hot iron…

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BE GENEROUS!

By John Nieuwenburg

Be generous!  Give to those whom you love; give to those who love you; give to the fortunate; give to the unfortunate; yes—give especially to those to whom you don’t want to give. Your most precious, valued possessions and your greatest powers are invisible and intangible. No one can take them.  You, and you alone,…

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How to Create a Personal Brand That Works!

By John Nieuwenburg

Do you know what role a brand plays in your business?  If you’re working for Apple, Nike, BMW, Mont Blanc, Oprah etc. you’ll appreciate the value of a powerful brand. Sure companies are branded – sometimes as the good, the bad, and even the ugly.  A brand is a powerful thing to have.  Salespeople can…

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Where company culture is strong, people do the right thing!

By John Nieuwenburg

Two of the most successful companies of the last decade are Apple and Zappos. Both of them have very strong and well entrenched company cultures. Company culture can be defined as the collective behaviour of people that are part of an organization, it is also formed by the organization values, visions, norms, working language, systems,…

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