Below is your replay of today's live webinar,
Success Begins with Mindset.

So what comes next?

If you'd like to learn more about the concepts I discussed in this webinar, maximize your results, and continue to grow your business then I encourage you to book a time to chat with me using my calendar below. A free 15-minute call is all it takes to determine what the next best steps forward are for YOU.

Coach John Nieuwenburg

Who is John Nieuwenburg?

You’re here because you probably want to know a bit about ME and what it might be like to work with me. First off, I don’t really like to talk about myself.

Your investment in coaching is so that we can focus on YOU.

I won’t spend our time talking about myself. That is the first thing I believe about coaching

I won't tell you what you "should" do.

It’s your business and you get to decide what to do. I’ll provide feedback, perspective and ask questions to help you explore your options. I follow the “Socratic method” of teaching – asking instead of telling. The principle underlying the Socratic Method is that people learn through the use of critical thinking, reasoning, and logic, finding holes in their own theories and then patching them up. My role as a coach is to help you figure out the answer that is right for YOU. Since it is your answer and not mine you are much more likely to embrace and act on those ideas.  And when you do, you’ll get results!


Investment presumes that there will be a return. Otherwise, it’s just an expense. There are coaches that charge $30,000 or even $100,000 for a year of coaching. I don’t believe you need to pay 30 grand in order to get started with coaching. If we are a good fit we will find a program at an investment level that is right for you. Coaching will pay off over the long term. Assuming we are a good fit, my guarantee is that after 17 weeks of coaching, you will have paid for your investment with new business.


I won’t work with anyone who isn’t actively working on their business and therefore getting a return on their coaching investment. It’s a waste of time and money for both of us. I’m just as invested in the relationship as you are. My reputation is based on happy clients and positive results. Poor results represent a significant risk to my brand. That means if coaching is going to work, we BOTH have to work! After all, when my reputation grows it is because there are satisfied clients who have enjoyed results!


This is the primary difference between coaching and consulting. Consultants provide solutions based on their expertise, often leaving their clients reliant on them. (Here’s a fish.) As your coach, I will teach you what you need to know so that you will know what to do the next time. (Here’s how you fish.)

“Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime.”


Many of my clients struggle in business because they associate sales with “Herb Tarlick” or the pushy used car dealer. The truth is, we are all sales people. (Ever try to get a 3 year old to do anything? Or ask someone out on a date? That’s sales!)

I’ve been studying selling as an art since the ‘70s – and I’ve learned that you can use the exact same techniques to be either manipulative or helpful. It all depends on who you intend to serve: yourself or your client.

I have a code of conduct.


  • that we who accept responsibility for others - place the needs & concerns of those who depend on us above our own.


  • that we will aim for excellence in our knowledge and expertise.


  • that we will be responsible in our personal behaviour toward our charges.


  • discipline in following prudent procedures and in functioning with others.

What makes me qualified to be a coach?

Unfortunately, the coaching industry is unregulated and these days “everyone is a coach.”

Although I was trained and certified by an international certification body, I don’t believe that certification is the best way to determine the quality of a coach. Results are.

I’ve worked with more than 200 clients over the past 13 years. Many of their stories appear below and on my LinkedIn profile. I invite you to call any one of them and ask about their experiences.

If this sounds like a good fit to you, please click below to book a free 15-minute, no-strings-attached consultation with me.

What are clients saying about W5 Coaching?

So, are you ready to see a change in your business?