How I create a great zoom experience for my clients

john office

John Nieuwenburg

John Nieuwenburg has been a professional business coach since 2004. Prior to becoming a coach, he held executive positions with Tip Top Tailors and BC Liquor Stores. In 2019, MacKay CEO Forums awarded him with Canada’s CEO Trusted Advisor Award in the Small Business category. Since becoming a coach, John has worked with over 350 clients, taking them through a systematic process that helps them feel organized, confident and in control of their businesses.

In March of 2020, it became clear that we were all going to spend a lot of time on Zoom.

As such, I wanted to improve the zoom experience for my clients and make it the best that it could be.

Many of my clients have asked me questions about what equipment I have and how I set it up.

I am a business coach. I spend an hour per week with each client.

Have you noticed how it appears that the other people on the zoom call are looking down at their monitor?

If the past few months have taught us anything, it’s that it’s really annoying when someone is looking just to the side of the camera.

To solve this problem, I bought a teleprompter, camera, iPad, and a device that lets me use the iPad as a second display for my computer.

Normally a teleprompter is used when someone wants to read text while on camera.

In my case, I use the teleprompter to be able to look directly at my client while giving my client the experience of me looking directly at them.

To make all of this work, I have

  1. a Glide Gear TMP 100 iPad/Smartphone Video Teleprompter ($199)
  2. a Canon M200 ($550) and the Elgato Cam Link ($130) which takes the camera feed and converts it so that it can be used on the computer.
  3. an iPad Pro 11″ ($800) which is the largest size that fits the teleprompter. Notice the red cable that is plugged into the iPad which provides power and connection to the MacBook Pro the
  4. Luna Display from Astropad ($130) lets you turn any Mac, PC, or iPad into a second display. The magic for this use case is in the way you can turn the iPad using the Luna Display into teleprompter mode which inverts the image so that it is correctly oriented
  5. the LG Ultrafine 24″ Monitor which extends the desktop of the MacBook Pro

If you would like the people with who you do zoom calls see the best version of you then this set up is for you!

Zoom call selfie

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