Money and Sales

Are you tracking the numbers that matter?

By John Nieuwenburg / June 4, 2026 / Comments Off on Are you tracking the numbers that matter?

Your business got too big for your gut, so now you’re deciding on hope and bracing for the quarterly reports. The right KPIs give you a windshield instead of a rearview mirror.

Why You Need a Revenue and Profit Plan

By John Nieuwenburg / July 31, 2025 / Comments Off on Why You Need a Revenue and Profit Plan

Most business owners run without a clear financial plan—until it’s too late. In this post, John explains how to create a revenue and profit plan that keeps your business on track and growing with purpose.

6 Tips for Fixing the Money Challenges in your Business

By John Nieuwenburg / June 24, 2025 / Comments Off on 6 Tips for Fixing the Money Challenges in your Business

When you haven’t had any formal education around “the arithmetic of business” – finances can seem complex and perhaps a bit intimidating. Here are 6 steps to resolving the most common challenges.

The 5 Things Buyers Need to Know Before They Say Yes

By John Nieuwenburg / May 6, 2025 / Comments Off on The 5 Things Buyers Need to Know Before They Say Yes

Most prospects don’t know how to buy what you’re selling. Discover the 5 things buyers need to know – so you can lead them with confidence and turn interest into action.

How Showing Your Process Makes it Easier for Clients to Buy

By John Nieuwenburg / April 29, 2025 / Comments Off on How Showing Your Process Makes it Easier for Clients to Buy

Custom professional services are hard to buy. Use a process to help clients understand how you work, what to expect, and why it’s worth it.

Case Study: A New Mindset About Marketing and Sales

By John Nieuwenburg / April 22, 2025 / Comments Off on Case Study: A New Mindset About Marketing and Sales

After 20 years in corporate work, Jill Brown knew her craft—but not how to run a business. With John’s coaching, she found clarity, confidence, and a client-focused mindset that turned her ideas into action.

Rethinking Sales: The Five-Act Play That Makes Selling Easier

By John Nieuwenburg / April 15, 2025 / Comments Off on Rethinking Sales: The Five-Act Play That Makes Selling Easier

If you’re a small business owner who dreads “selling,” you’re not alone. The good news? Selling doesn’t have to feel pushy, awkward, or manipulative. Here’s how…

Do You Have the Right Financial People on Your Team?

By John Nieuwenburg / November 1, 2024 / Comments Off on Do You Have the Right Financial People on Your Team?

Most owners run their business without a real financial dashboard. Here’s a clear look at the four key financial roles and when each becomes essential.

How to use the 3 A’s to become more successful at sales

By John Nieuwenburg / September 17, 2024 / Comments Off on How to use the 3 A’s to become more successful at sales

Success comes as a result of what I like to call the 3 A’s: Acumen, Activity, and Attitude. Here’s how to apply those 3 A’s to get better at sales

Why You Need a Personal Brand or Unique Selling Proposition (USP)

By John Nieuwenburg / May 21, 2024 / Comments Off on Why You Need a Personal Brand or Unique Selling Proposition (USP)

People ask about price because they don’t know what else to ask. Instead of offering a discount, shift the prospect to start thinking what constitutes value and makes you different.