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Become a Better Business Owner

What do you do when you’re stuck trying to decide between 2 bad options?

By John Nieuwenburg | March 10, 2026

A dilemma is a situation requiring a choice between equally undesirable alternatives. Trying to choose just gets you stuck. Here’s what to do instead.

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How to Delegate Decision Making (Not Just Tasks)

By John Nieuwenburg | February 23, 2026

You’ve delegated the work — but are you still making every decision? The bottleneck isn’t trust, it’s decision design. Here’s how to fix it.

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From Firefighter to Fire Marshal

By John Nieuwenburg | February 17, 2026

Most business owners become the emergency response unit in their own company without realizing it. Here’s how to stop fighting fires — and start preventing them.

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The Owner’s Real Job: Build a Business That Runs Without You

By John Nieuwenburg | February 10, 2026

Most owners don’t struggle because of the work, they struggle because they never change roles. This post explains what the owner’s real job is, and how to build a business that doesn’t depend on you.

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Executive Leadership: a New Way to Approach Delegation

By John Nieuwenburg | February 2, 2026

Executive leaders delegate at a higher level. They’re willing to let go control. As a result, they can pass off a LOT of the heavy lifting.

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Cutting the Strings: How to Get Unstuck and Free Yourself from the Daily Grind

By John Nieuwenburg | January 19, 2026

Most owners aren’t stuck because of one big problem, but dozens of small ones. This post explains why—and how stepping out of the Technician role is the first step to freedom.

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3 Steps to Creating an Annual Plan for Your Business

By John Nieuwenburg | December 15, 2025

The quiet time between Christmas and the New Year is the ideal time to “have a think” about your business and make a plan so that you’re ready to hit the ground running come January. Here’s how.

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Is Your Vision Bigger Than Your Obstacles?

By John Nieuwenburg | December 9, 2025

If you are working on a big goal, there are going to be problems, issues, and roadblocks along the way. Here’s the best way to overcome them

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6 big picture challenges small business owners need to think about

By John Nieuwenburg | December 2, 2025

Take some time away from the day-to-day running of your business to focus on these big picture challenges. You and your business will be better for it.

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Work Smarter, Not Harder: The Power of Leverage

By John Nieuwenburg | November 11, 2025

If you want more money and free time (or just less stress!) leveraging can be a useful tool for doing more with less. Here’s how…

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At W5 Coaching, we believe that the purpose of a business is to give you, the owner, the life you want. We've been helping owners take back their time and reach their financial goals since 2004.

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