When you're running a business, you need to pay attention to money

Just like how a coin has two sides, money also has two dimensions.

The first side has to do with how much business owners know about their own current financial situations. For example:

  • Do you have proper accounting?
  • What about bookkeeping?
  • Are there metrics in place, as well as performance indicators?

If you've ever thought to yourself “I don’t really understand what these financial reports mean" or "I don't really know know how well I’m doing,” then this dimension of your money is being overlooked.

The second side of money has to do with wanting more money yet being unsure of how to increase revenue via better sales and marketing.

Here's my no-nonsense approach to business finances and sales

Browse this library of business coaching articles for information on accounting, metrics, dashboards, and how a refreshed approach to sales can help you run your business.

Remember, money can be a tangible, proactive, systematic way of ensuring that your business is growing – but only if you know how to use “both sides” of the coin!

If you'd like some support to get a handle on money in your business, I invite you to book 15 minutes on my calendar to discuss how hiring a business coach could help you take control of your financial situation, faster.

Want to get better at sales? Learn this one skill

By John Nieuwenburg | March 14, 2022

When you are selling, there is something even more important than having the right answers. To be successful at sales you need to learn this.

Do you have a plan to reach your revenue and profit goals?

By John Nieuwenburg | February 7, 2022

How much do you need to bring in to take home your desired net profits at the end of the month? Do you have a plan to get there?

Is a cash crunch keeping you up at night?

By John Nieuwenburg | January 31, 2022

Nothing strikes fear into the hearts of entrepreneurs like a cash crunch. Learn the 5 most common causes of cash crunches – and 6 best practices to overcome them

Does your business have a scoreboard?

By John Nieuwenburg | January 24, 2022

To know how strong the business is, plan for growth, and increase sales, you must, must, MUST have a scoreboard.

Are you getting the financial info you need?

By John Nieuwenburg | November 1, 2021

Are your accountant’s financial reports telling you everything you need to know? Maybe it’s time to consider a fractional CFO for your business

Are you in control of the financial side of your business?

By John Nieuwenburg | October 17, 2021

How often are you diving into the financial side of your business? Do you truly comprehend and understand the numbers you’re looking at?

Recessions, change and whitewater: what it takes to succeed right now

By John Nieuwenburg | June 1, 2020

Lately, I’ve been frequently referencing a well known Warren Buffett quote: “Only when the tide goes out, do we discover who’s been swimming naked.” But what does it really mean to say this? Let’s dive in. Lots of businesses ride on what I’ll term an ‘artificial bubble’. So when everything’s moving along as usual, the…

Cash Flow, Communication & the biggest mistake you can make right now

By John Nieuwenburg | April 20, 2020

Over the last two weeks I’ve been hosting what I’ve termed an Online Group Peer Resource Centre. Once a week I meet virtually with a group of small business owners who are looking for insight that will help them navigate these uncertain times, as well as to share stories from their own businesses and lives…

Crisis Survival Guide

By John Nieuwenburg | March 28, 2020

CASH is still the KING  Five birds are sitting side by side on a telephone wire. You shoot one of them, it falls off the wire and hits the ground. Now, how many birds are left on the wire? The obvious answer is “4”. The correct answer is “none”. When you shot the first bird,…